Top 5 PowerPoint Presentation Design Trends [Know what's working]
- Ink Narrates | The Presentation Design Agency
- 1 day ago
- 6 min read
Last week, while we were designing a high-stakes investor deck for our client Rebecca, she asked a question.
“What actually makes a modern presentation look ‘current’ today?”
Our Creative Director didn’t hesitate.
“It’s not about what looks good. It’s about what earns attention.”
And he’s right.
As a presentation design agency, we work on many PowerPoint presentation design trends throughout the year. And in that process, we’ve noticed one consistent challenge: most teams are trying to look updated, but they’re using outdated design choices.
So, in this blog, we’ll walk you through the five presentation design trends that actually work right now and why they’re more than just good-looking slides.
In case you didn't know, we specialize in only one thing: making presentations. We can help you by designing your slides and writing your content too.
Why Design Trends Matter
Let’s be honest. Most people think presentation trends are just aesthetics. Like choosing between serif and sans-serif fonts or whether to use gradients or flat colors. But here’s the thing. Trends aren’t just about style. They’re about behavior.
Design trends reflect how people consume information. When everyone’s scrolling fast, zoning out quicker, and sitting through back-to-back video calls, you’re not just designing slides. You’re competing for attention.
That’s where most teams go wrong. They think their message will carry itself. But the way that message is wrapped determines if anyone will even give it a second glance.
We’ve worked with product teams, sales directors, and startup founders across industries. And no matter the content, one thing stays true. If your presentation looks like it belongs in 2016, people treat it like it belongs in the past.
Design trends help you meet your audience where they are today. Not where they were five years ago.
So no, staying current isn’t optional. It’s survival.
And now, let’s get into what’s actually working.
Top 5 PowerPoint Presentation Design Trends
Not every trend is worth following. Some trends are just noise. Others, though, are a reflection of how people process information today. The five we’re about to walk you through aren’t guesses or Pinterest inspiration boards. They’re patterns we’ve seen succeed in boardrooms, pitch meetings, and conference stages. They work. And if you’re serious about making your presentation count, they’re worth paying attention to.
Trend 1: Editorial Layouts Over Slideshow Format
You’ve seen the old-school format. Slide title, bullet points, maybe a stock photo in the corner. That’s textbook PowerPoint from ten years ago. The problem? It puts your audience to sleep.
Today’s best presentations borrow from editorial design. Think magazine spreads. Think clean grid structures, bold headlines, thoughtful white space. This style forces you to slow down the pace and focus each slide on one powerful idea.
We’ve redesigned sales decks for clients who used to cram five ideas on one slide. Once we split it up, focused on hierarchy, and adopted an editorial structure, something changed. Viewers stayed engaged longer. They remembered more. And most importantly, they followed the story.
Here’s why editorial layouts work. They feel premium. When someone sees a slide that looks like it could’ve been printed in WIRED or Fast Company, they subconsciously assign more credibility to it. It says, “This was carefully crafted,” not “This was slapped together in a rush.”
What to do: Use a clear grid. Treat each slide like a page, not a placeholder. Replace bullet lists with short, direct statements that look like article headers. Anchor key points in the visual center. Leave breathing room.
Trend 2: Immersive Full-Screen Visuals
Minimalism isn’t going anywhere. But here’s what’s evolving: how visuals are used. Gone are the days when images were decorative. The trend now is to go bold. One image. Full screen. No borders. No distractions.
These visuals don’t sit on the side. They are the slide. They set the tone, build mood, and pull the viewer in before you say a word. When we started using full-screen visuals in pitch decks, we noticed something interesting: the room got quieter. People paid attention. They felt something before they understood the content. That’s a big win.
And let’s clarify: this isn’t about tossing in a pretty picture. It’s about choosing visuals with intention. A wide-angle product shot. A gritty photo from the field. A striking background that matches your message’s emotion. These aren’t just for beauty. They’re storytelling devices.
What to do: Ditch image boxes and borders. Go edge-to-edge. Use high-resolution, emotionally relevant photos or textures. Add short text overlays when needed, but keep them minimal. The image should do the heavy lifting.
Trend 3: Data That Doesn’t Look Like Data
Charts and graphs have always had a place in presentations. But now they need to evolve. No one wants to squint at a 12-column bar chart that looks like it was pulled straight from Excel.
The trend? Visualized data that feels designed. Custom infographics. Simple, elegant charts with strong color coding. Data that actually tells a story at a glance.
We helped a biotech company redesign a results slide that was packed with raw data tables. We pulled out just the three key metrics that mattered, turned them into oversized, color-coded visuals with short explanations. The difference was night and day. Instead of the audience feeling overwhelmed, they were able to nod along with confidence.
In 2025, good data design is about clarity and restraint. If your graph needs a five-minute explanation, it needs a redesign.
What to do: Focus on one key metric per slide. Use large fonts for numbers. Replace chart junk (axes, ticks, legends) with direct labels. If it doesn’t help someone understand the point faster, remove it.
Trend 4: Brand-First Color and Typography Systems
This trend is subtle but powerful. It’s not flashy. It’s not loud. But it sets the tone from the very first slide.
We’re seeing more companies invest in brand-consistent presentation systems. That means no more random Google fonts. No more PowerPoint blues and reds. Instead, you get slides that feel like an extension of the website, the brochure, the app. It’s all one cohesive visual identity.
And it’s not just for big brands. Startups are catching on too. We worked with a seed-stage fintech startup recently, and part of our brief was to build their slide template in line with their pitch website.
Same colors. Same tone. Same typography. The result? Their slides looked like they belonged in the same world as their product.
Here’s why this trend matters: consistency builds trust. When every slide feels aligned with your brand, your audience isn’t distracted. They’re reassured. It tells them, “We’ve thought this through.”
What to do: Pick two fonts and stick to them. Define heading sizes, body text, and accent text. Build a consistent color palette and apply it throughout. Don’t just follow the brand guide. Interpret it for the screen.
Trend 5: Motion That Means Something
PowerPoint animations have a bad reputation. And deservedly so. Most of them were designed in an era where “fly in” text was considered cutting-edge.
But here’s what’s happening now. Motion is being used more thoughtfully. Not to show off. Not to entertain. But to direct attention.
Smart transitions between slides. Layered reveals that support storytelling. Subtle motion to show change over time. These aren’t gimmicks. They’re clarity tools.
We recently built a product demo deck where each feature had its own slide, and a clean swipe animation tied them together. The result? It felt like a guided experience, not a jumble of disconnected points. And that’s what modern audiences want. They want rhythm. Flow. Structure.
This trend is about using motion like punctuation. A pause. A reveal. A shift. Something that moves with your story, not against it.
What to do: Ditch random animations. Use consistent transitions. Think in sequences, not isolated slides. And always test your timing. If a transition feels awkward in rehearsal, it will feel awkward live.
Why Hire Us to Build your Presentation?
If you're reading this, you're probably working on a presentation right now. You could do it all yourself. But the reality is - that’s not going to give you the high-impact presentation you need. It’s a lot of guesswork, a lot of trial and error. And at the end of the day, you’ll be left with a presentation that’s “good enough,” not one that gets results. On the other hand, we’ve spent years crafting thousands of presentations, mastering both storytelling and design. Let us handle this for you, so you can focus on what you do best.